István MagIstván is the head of Digital Factory, the organization that is leading the digital transformation of MOL Group Consumer Services by digitizing customer interactions and internal operations through leveraging the power of data. Prior to joining MOL Group in 2017, he worked as a strategy consultant at the Budapest and London offices of Boston Consulting Group (BCG) from 2012.
Transforming an analog fuel retailer to a digitally driven consumer goods retailer – the journey of MOL Group
In 2017 MOL Group started an ambitious journey to transform its fuel retail business unit into a consumer goods retailer, and has come a long way since then. It has scaled its Fresh Corner gastro concept and made significant progress in building the digital capabilities required in the new playing field. The presentation will introduce the company’s digital journey so far as well as its future digital ambitions.